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Why Your Dealership Should Be on Facebook
Your dealership may not have any plans to create a Facebook campaign, but, the fact is, your competitors are already planning to take advantage of what Facebook has to offer. Consider that right now...
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Q&A: Understanding Social Commerce
Q: Why do people like to follow a brand on its Facebook fan page? A: That answer depends on the retailer you’re talking about and how they use the platform. This is an interesting challenge for...
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This is the latest video by Socialnomics
Over 300,000 businesses have a presence on Facebook and roughly a 1/3 of these are small businesses. Gary Vaynerchuk grew his family business from $4 million to $50 million using social media. Gary’s...
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Social Media and E-mail. Together At Last.
E-mail and social media topped the list of most respondents for marketing tactics. The trend of combining the two is said to reach more people and therefore, boost business in 2010. About 18% of...
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Willie Sutton and Facebook
Facebook marketers were thrown into a tizzy last week by the suggestion that using 3rd party apps can be detrimental to your post’s EdgeRank. If that sounds indecipherable, you are not alone. There’s...
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Forget Rebecca Black. Use Online Videos to Your Own Advantage.
Contrary to many people’s beliefs, there is more substance to the world of online videos than the following: Online videos also have the ability to educate and inform consumers, and more importantly,...
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Let’s Get Geosocial Up In Here!
I believe some of my blogs have become a mix of confessionals and interesting advertising tidbits. Well, ladies and gentlemen, I’m here to confess again. And with this one, I’m more abashed to admit....
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Power to the People
The advent of social media as a way-of-life has created a new reality in marketing: word-of-mouth, peer based reviews, testimonials, and complaints now carry an unprecedented amount of weight. All it...
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Step It Up When You’re LinkingIn
LinkedIn is the world’s largest professional network, with over 120 million members and growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and...
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Google+ Adds Up for Marketers
I have to say I am a bit perplexed when I read blog posts that gush about Google+. Marketers are urging companies to hurry up and set up a Google+ page for their businesses. One marketer writes, “Wow,...
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Integrating Instagram into Your Business’s Social Strategy
When you think about social media for business which outlets come to mind? There are just so many nowadays, but each outlet allows you to access different target audiences, all while having a...
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Ad Spending on Social Media Doubles
Following eyeballs The Nielsen Company reports Internet users increased the time they spent on social networks by a substantial margin in August 2009. The sites took up 17% of all time spent on the...
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Monster Number for Facebook Display Ads
Most recent monthly performance 9/01/09-10/01/2009: Budget Spent: $314.79 Impressions: 1,605,959 Unique Impressions: 908,581 Clicks To Website: 346 Click Through Ratio: .022% Cost Per Click: $0.91...
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I guess you do tweet
The number of Twitterers is growing quickly, per a Pew Internet Project report released Oct. 21st 2009. The report states that 19 percent of all U.S. Internet users now use either Twitter or smaller...
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Why Your Dealership Should Be on Facebook
Your dealership may not have any plans to create a Facebook campaign, but, the fact is, your competitors are already planning to take advantage of what Facebook has to offer. Consider that right now...
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